In life, one of the simplest yet most overlooked principles for success is also one of the most powerful: the courage to ask.
Whether it’s a business opportunity, a favor, or even something as simple as understanding what’s included in a service you’ve already paid for, asking the right questions can transform your experience entirely.
The difference between those who thrive and those who settle often comes down to this fundamental willingness to speak up and inquire.
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Golden Rule of Opportunity
Ask and you may receive. Don’t ask and you’ll definitely not receive.
I’ll share two stories to illustrate this important message.
The Shaquille O’Neal Story
The first involves Shaquille O’Neal, the famous NBA player and television personality. Whenever Shaq goes to a restaurant, he asks the server, “How much do you want for a tip?” Whatever they say, he gives it to them.
The biggest tip someone’s asked for? $4,000. And he paid it.
But why not ask for $40,000 or $4 million? He might pay it.
The Cruise Ship Story
The second story is a well-known story that involves a frugal couple who want to take a cruise.
They save up until they have enough money to buy the ticket, but they pack a suitcase full of cheese and crackers and other snacks so they don’t need to buy food on the cruise. Throughout the cruise, they watch others enjoy lavish buffets while they nibble on their snacks.
Finally, they can’t stand it anymore, and on the last day, they ask a crew member, “How much does the buffet cost?”
The answer? “It’s included in your ticket.”
They could’ve been enjoying the sumptuous buffet all along if only they’d asked.
Moral of the story: Ask for what you want. It may be included.
Conclusion
These two stories serve as powerful reminders that asking questions isn’t just about gathering information—it’s about unlocking possibilities.
The cruise couple’s experience shows us that we might already have access to more than we realize, while Shaq’s tipping philosophy demonstrates that people are often willing to give more than we dare to request.
The next time you find yourself wondering about an opportunity, a service, or a possibility, remember these stories.
Don’t let assumptions or hesitation keep you from asking. The worst that can happen is you’ll receive a “no”—but you might just be surprised by how often the answer is “yes,” or even better, “it’s already yours.”